Purpose-Built Showcase of Homegrown Powersports Brands and Products
The American International Motorcycle Expo (AIMExpo), the October event in Orlando that has quickly grown to become the standard bearer for the North American powersports industry, introduces a new showcase of homegrown products for the 2015 show. Made in America @ AIMExpo will put the spotlight on American companies designing, assembling, or producing the best products in the country.
The focus on American-made brands will not only serve as a platform for all American companies to participate, but will also provide a natural home for producers of American V-Twin products. With AIMExpo's realized vision of an international show that attracts buyers from all over the globe, Made in America will take a fresh approach to showcasing those products and brands to dealers and importers seeking to add American lines.
"We made a commitment from the start that we would work to create value and energize the market with innovative ideas at AIMExpo, and this is the next step in that vision," said Larry Little, VP and GM of the Marketplace Events Motorcycle Group. "It is also our approach to embracing the American V-Twin market segment with a focus first on American, and then V-Twin."